Get the bright, white smile you've always wanted.
Dentist-designed whitening trays molded to your teeth, professional-strength 16% whitening gel, and fresh whitening supplies delivered every 90 days.
Plus, guidance from Pearl, your dentist-trained whitening coach, whenever you need it.
Just $29/month. Cancel anytime.
$29 a month. Here's what that buys.
Boil-and-bite, done in your kitchen in two minutes. Two pairs plus a case. Free with membership.
16% carbamide peroxide — the strength dentists send home — in 3 ml syringes. Four in your first box, six every refill.
Potassium nitrate + fluoride. The reason strips made you quit is the reason this is in the box.
A 30-second quiz sorts you into one of four types and sets your schedule. No guessing, no 'why isn't it working.'
What actually whitens, what's a scam, what won't change. From a dentist, not a brand.
Text her at midnight: 'is this zing normal?' 'my gum went white?' She knows the box cold and tells you when to see a real dentist.
Extra gel $19, trays $9, paste $8. Opalescence Go at $45 when you want a fast reset.
About $99 of stuff in box one, for $29. That's the point.
What lands on your doorstep
Hot water, 15 seconds, bite, done. Trim the edge if it rubs. Remold anytime.
Free with membership
4 syringes in box one, 6 every refill. A dot per tooth, 45–60 minutes, 10 nights. Then one night a week keeps it.
Refills every 3 monthsStart the paste the day the box lands. Photograph your shade on day 0 and day 14. That's your before/after.
In every boxHow it works
Find out in 30 seconds. Before you pay.
Five taps sorts you into one of four whitening types. Yellow, stained and sensitive teeth all whiten — on different schedules. If something's in the way (gray tone, a dark tooth, crowns up front), we tell you to see your dentist instead of taking your money.
Find my type →A whitening coach in your pocket.
"Is this zing normal?" "My gum went white?" "Can I whiten with a crown?" Pearl knows the box, the course and Dr. T's protocols cold, and answers in seconds, any hour. She's an AI coach, not a dentist — and she's the first to say "that one's for your dentist."
- Moldable trays, molded to your teeth
- Dentist-strength gel, every quarter
- Sensitivity toothpaste in every box
- Your whitening type + plan
- The six-lesson course
- Pearl, your whitening coach
- Member prices on refills
I got tired of watching people waste money.
Strips that slide, lights that do nothing, charcoal that scratches enamel darker. The chemistry that works is boring: real peroxide, held on the tooth, with something for sensitivity. So I boxed exactly that, at a price a 24-year-old doesn't have to think about, and built a coach so nobody's whitening alone.
Questions, answered.
Does it actually work?
Yes, on natural enamel. 16% carbamide peroxide in a tray is the same chemistry dentists send home — it's what Opalescence and Zoom take-home kits are. Most people see 3–6 shades in 10 nights. It won't change crowns, veneers, bonding or gray tetracycline teeth; the quiz tells you if that's you before you pay.
Why a moldable tray instead of strips?
Strips slide, miss the curves, and dose every tooth the same. A tray molded to your teeth holds the gel where it belongs for the full hour. It's also why we can use a dentist-strength gel: it stays on the tooth, not your gums.
Will it hurt?
Some zing is normal in the first few nights; that's why the sensitivity toothpaste is in every box, not sold separately. If you're type C (sensitive), your plan is every other night for 30 minutes. Pearl can adjust it with you.
What exactly do I get, and when?
Box 1 ships the day you join: two pairs of moldable trays and a case, four 3 ml syringes of 16% carbamide peroxide, sensitivity toothpaste, a shade card and quick-start. Every third payment, a refill ships: six syringes and a fresh toothpaste. Free US shipping.
How does billing work?
$29 a month, renews until you cancel. Each box covers three monthly payments; cancel anytime in your account and you stop at the end of your current box cycle. No fees, no phone call. Plan terms.
Is Pearl a dentist?
No. Pearl is an AI whitening coach trained on the box, the course and Dr. T's protocols. She answers the 20 questions everyone asks, and when something sounds like a dental problem she says 'see a dentist' and means it. For anything beyond whitening, see your own dentist.
Who shouldn't do this?
Under 18, pregnant or nursing, in braces, with untreated cavities or gum disease, or with front-tooth crowns/veneers you want to match. Type D on the quiz explains your options.
Thirty seconds. Then we'll know.
Find your whitening type. Free, no card.